Valvoline introduces High Mileage Motor Oil for older cars
U.S.-based Valvoline Inc., a leading worldwide supplier of premium branded lubricants and automotive services, has launched ValvolineTM High Mileage 150k with MaxLifeTM Plus Technology Synthetic Blend, a motor oil specially designed to meet the unique needs of engines with more than 150,000 miles or 241,401 kilometers. The motor oil formulation reduces oil consumption in older, high mileage engines, while it’s Moly Additive ProtectionTM provides superior wear protection, the company claims. The end result is better engine performance and more power, the oil marketer asserts.
“Owners take great pride and passion in maintaining their trusted vehicles, and our new Valvoline High Mileage 150k provides a greater level of protection for older engines,” said Michael Warholic, Valvoline technology manager. “We know taking care of an older vehicle can be challenging, and that’s why we’ve formulated this product to help owners keep their engines running better and their vehicles on the road longer.”
ValvolineTM High Mileage 150k motor oil works to combat unique issues associated with engines over 150,000 miles, including oil consumption, corrosion/oxidation, significant wear/failure of other older parts, cleanliness, and leaks.
The added protection for older vehicles is also timely. According to recent IHS Markit data, the average age of today’s vehicle is 11.95 years, with possible COVID-19 effects increasing the trend of keeping used vehicles longer. Variables such as job security concerns/furlough impact, last year’s vehicle inventory shortage, the effects of remote work, and an overall reduction in unnecessary purchases due to the pandemic could be contributing factors for consumers to keep their vehicles longer than the typical average.
“Valvoline has led the innovation for higher mileage vehicles for decades, and High Mileage 150k delivers a state-of the-art solution that addresses a growing need in the market,” said Greg Barntsen, Valvoline vice president and general manager. “In nearly every year since 2002, the average vehicle age in the U.S. has increased, and we expect the pandemic and economic uncertainty to continue that trend.”