Tata Motors strengthens leadership position in Indian market

Tata Motors launched what it describes as six first-of-their-kind heavy trucks for the Indian market. Through its Commercial Vehicles Business Unit (CVBU), the company also introduced Tata FleetMan Telematics Services, an intelligent vehicle & driver management solution. Tata Motors leads the medium and heavy commercial vehicles (M&HCV) business in India, enjoying an impressive 65% market share, and hopes that the newly introduced range will help strengthen its leadership position. All other manufacturers hold a combined market share of 35%.
 
The company’s newly launched truck fleet includes:

• The Tata LPT 3723, the first 5-axle rigid truck in the country which can carry around 4.5 tons more than the existing 31 ton multi-axle vehicle segment;
• The Tata PRIMA 3138.K, built for use in deep mining in coal, iron ore, lignite mines, as well as bulk limestone movement in off-road applications;
• The Tata PRIMA 4938.S is the first Indian Puller-tractor for customers engaged in business that involve huge and heavy cargo like windmill components, transformers, and rail coaches, which are critical for national infrastructure development.
• The New Tata PRIMA 230 HP – LX range, built for transporters who require a lower power-to-weight ratio. 
• The Tata LPK 3118 is a 4-axle with steerable front axles tipper developed for use in coal transportation, earthwork, aggregate/sand transportation, port and industrial handling application.

(October 8, 2012)