SINOPEC Lubricant’s overseas marketing yields 19% increase in sales
SINOPEC Lubricant won the bid for a mine project in the northern region of Western Australia, as announced by Australian dealer ILD, which is a fulfillment of SINOPEC’s goal of entering the lubricant market in that country in 2012.
Shifting its business focus from trading to marketing in line with its goal to build a world-class lubricant company worldwide, SINOPEC Lubricant Company first targeted Australia and is already expanding to other countries. In 2012, its overseas sales grew by more than 19% over the previous year. (January 11, 2013)