Sinopec Lube holds first global distributors’ meeting

Sinopec Corp. held its first global lubricant distributors’ conference in Beijing, attended by more than 100 partners from more than 30 countries. The strategic project, called “Golden Triangle,” will be launched in three phases: first is to open up the market in the Asia-Pacific region, then to establish overseas plants, and finally to set up global marketing and service networks. Song Yunchang, chief executive of Sinopec Lubricant Company, said that as the globalization of the world’s economy develops, the degree of concentration of lubricant brands will be even higher in world markets in the future. (October 29, 2009)