Shell rolls out E10

Meanwhile, Shell Australia launched the roll-out of E10 at retail outlets across the eastern seaboard of Australia as well. “Through the launch of our E10 fuel today and our roll-out plans, we are on track to be the leading supplier of ethanol blended fuels in Victoria, New South Wales, Queensland and the Australian Capital Territory by the third quarter of next year,” Shell Australia Chairman Russell Caplan said. (December 4, 2006)