Shell Lubricants and MOBIS sign regional distribution deal

Shell Lubricants has recently signed a regional lubricants distribution agreement with MOBIS Middle East FZE (MOBIS) to supply exclusive Shell Helix oil products for Hyundai car dealers and consumers in the Middle East, Africa and select CIS countries. Under the terms of the agreement, MOBIS, spare parts distributors for Hyundai and Kia motors in the region, will benefit from a three-year deal to distribute Shell Helix HX5 AH to Hyundai dealers and consumers in key markets within the region. The new engine oil product has been co-branded with Hyundai and Shell Helix, and has been developed exclusively for Hyundai petrol and diesel engine cars. (March 22, 2010)