Shell confident of maintaining pole position

Shell Malaysia is optimistic that it will maintain pole position in the lubricant market with the launch of new Shell Advance 4T motorcycle oils.  Tan Min Yih, general manager (lubricants) for South East Asia-South Cluster, said Shell would be organizing roadshows in key cities in Peninsular Malaysia to promote the product. Shell Malaysia Trading Sdn Bhd and Shell Timur Sdn Bhd’s Managing Director Azman Ismail, said the introduction of the products reflected Shell’s commitment to constantly innovate, improve and deliver the best products in their class to customers. The Shell Advance 4T range is available in four clearly tiered and easily differentiated products designed for specific types of motorcycles and performance requirements. (January 14, 2011)