PSA to make luxury cars in China
Gregoire Olivier, PSA Peugeot-Citroen’s CEO of Asian operations, said that the company’s joint venture in Shenzhen with Changan Automobile Group plans to launch a production line of luxury cars in China. Olivier said in an interview in Shanghai that the company will compete for the Chinese market with the German luxury brands. The new line will be based on the Metropolis concept car which the PSA China Design Center developed. ย The Metropolis concept car is the first model designed by the company’s China center. The Shenzhen venture is scheduled to be operational in the second half of 2012, which will be able to produce 200,000 vehicles each year. (October 27, 2010)