Petronas to launch lubricant campaign

Malaysia’s national oil and gas company, Petroliam Nasional Bhd (Petronas), is planning a marketing campaign to boost sales of its lubricants in Thailand, targeting more customers up country. Petronas hopes the caravan will help increase sales of premium diesel lubricants to represent half of its lubricant sales. “It’s an interesting market for us, and there’s a possibility we can establish a manufacturing plant here,” Charoen Kriengkrairut, the companys local manager for lubricants and commercial business, said. Lubricant service centers are also planned for 117 Petronas fuel stations around the country. (October 4, 2007)