Hindustan Motors enters agreement with Raaj Unocal Lubricants

India’s Hindustan Motors (HM) has entered into a three-year agreement with Raaj Unocal Lubricants for the manufacture and marketing of co-branded genuine oils.
The tie-up will initially involve the introduction of three genuine oil grades for diesel, petrol and CNG-engines. The understanding entails manufacturing of co-branded products known as UNO HM GUARDOL, which will be used for diesel vehicles, UNO HM GAS-O-DUO+ for all non-diesel vehicles and UNO AMBI DSL.
Both the companies expect to manufacture and distribute 45 tons of oils valued at Rs1 crore (US$200,000) every quarter.
While the first two products will be made available at all HM service centers across 13 states in India, UNO AMBI DSL will be available only in the replacement market.
Raaj Unocal Lubricants is the flagship company of the Rajgarhia group, which has diversified interests, including pharmaceutical, steel, abrasives, paper, finance and leasing, and warehousing.
Hindustan Motors is India’s pioneering automaker. Its product lines include passenger cars, Multi Utility Vehicles and RTV. It also manufactures passenger cars in the mid-size premium segment (Mitsubishi Lancer, Lancer Select, and Lancer Cedia) and has brought the Sports Utility Vehicle (Mitsubishi Pajero) into the Indian market, in collaboration with Mitsubishi Motors of Japan.