Hanbul Motors launch premium sedan Peugeot 508 GT in South Korea

South Korea is the first Asian country to launch the new premium sedan Peugeot 508 GT, which is one of the best selling models of the French carmaker. Hanbul Motors Corp., PSA Peugeot-Citroen’s official importer and distributor in South Korea, said that it also plans to launch the diesel-electric hybrid version of the 3008 crossover hatchback in the country. The world’s first diesel-electric hybrid vehicle, the Peugeot 3008 HYbrid4 was launched in Europe in early 2011 and has been gaining popularity in the European market. “We are considering introducing the 3008 HYbrid4 model next year,” said Song Seung-chul, Hanbul Motors president and CEO. Song emphasized that Peugeot wants to become a pioneer in the Korean market, with its high-end environmentally friendly technology. The company sold 317 units in June 2011, the highest monthly sales recorded since it became fully operational in 2003. Peugeot posted a 99% growth in sales year-on-year, with 159 units sold in June 2010. The Korean distributor will also launch the multi-purpose vehicle, Peugeot 5008, in the local market in 2012. (December 5, 2011)