BRIC by BRIC, rebuilding demand for finished lubes

The four BRIC (Brazil, Russia, India and China) countries accounted for more than one-quarter of global finished lubricants demand in 2009. According to data from consulting and research firm Kline & Co., the positive outlook for economic and manufacturing activity, coupled with a growing and financially strong middle class, will have these countries accounting for nearly one-third of global lubricant demand by 2013. In terms of overall finished lubricant demand, China is the leading country, accounting for 57% of total demand in 2009, followed by India and Russia, each with 15%, and Brazil with 12%. While Brazil may be the smallest market among the BRIC countries, its consumer automotive segment accounts for 30% of total demand, the highest among all the BRIC countries. (January 26, 2010)