BPCL in tie up with GA

Bharat Petroleum Corporation Ltd. (BPCL) has entered into an agreement with Godrej Aadhaar (GA), an agri-service cum retail initiative of Godrej Agrovet, to launch Aadhar Express stores at BPCL outlets located in semi-urban and rural areas. The first store was launched at Kashti in the Ahmednagar district of Maharashtra, India. BPCL will provide 500 square feet of space to GA to set up its stores. The GA outlets will focus on providing agri-advisory services and customized products to rural consumers. (October 15, 2007)