Highline-Warren combination acquires Bluedevil Products
Highline-Warren, a leader in the manufacture and distribution of automotive aftermarket consumable products including lubricants, has acquired BlueDevil Products, a portfolio company of The Starco Group. Established in 1990, BlueDevil Products is based in Mt. Pleasant, South Carolina, U.S.A.
BlueDevil Products is a leading provider of premium performance automotive and motorsport consumable products, including stop leak solutions, fluid additives, and repair and maintenance products.
The BlueDevil, Red Angel, and PJ1 brands will join Highline-Warren’s extensive portfolio of owned and licensed brands.
“We are excited to add BlueDevil Products’ premium brands to Highline-Warren’s portfolio as we continue to advance our mission to provide our customers with the very best brands, products and customer service,” said Darcy Curran, CEO of Highline-Warren. “We look forward to making these products available more widely to new and existing customers as we leverage our unique liquids manufacturing and distribution capabilities to grow our national platform.”
Headquartered in Memphis, Tennessee, U.S.A., Highline-Warren is a leading national manufacturer and distributor of consumable and maintenance products with 27 facilities and more than 1,200 employees. The company carries more than 24,000 products including exclusives such as Mag 1® oil and lubricants, Rain-X® windshield washer fluid, and Prime Guard® products.
Highline-Warren was formed through the strategic combination of Highline Aftermarket and Warren Distribution after it was acquired by Pritzker Private Capital in November 2020. Warren Distribution, Inc., a leading manufacturer of private label lubricants and automotive chemicals was majority owned by Chairman and CEO Bob Schlott. Highline Aftermarket Holdings, LLC, a leading national distributor of automotive aftermarket products, was majority owned by The Sterling Group. For more information, visit www.highline aftermarket.com.