Total Quartz to become official lubricant partner of Red Bull Global Rallycross
Red Bull Global Rallycross and Total Specialties USA, Inc., Total S.A.’s U.S. marketing affiliate, have announced a multi-year agreement that will see Total become the Official Lubricant Partner of Red Bull GRC. Through its TOTAL QUARTZ brand, Total will leverage Red Bull GRC’s nationwide live events, broadcasts, and digital and social media platforms to grow its footprint in North America.
“Across the globe, the TOTAL QUARTZ brand is known for excellence in its engine oils and lubricants, and excellence in motorsport,” said Red Bull GRC CEO Colin Dyne. “We are beyond excited to reveal a multi-year partnership with Total as the Official Lubricant Partner of Red Bull Global Rallycross, and we look forward to writing the next chapter in its incredible racing heritage.”
Total has a long heritage in motorsports history, including partnerships in Formula 1, 24 Hours of Le Mans, World Rally Championship, and Dakar Rally, among others. Legendary drivers from Sebastien Loeb to Sebastian Vettel have campaigned the brand’s iconic red-and-white colors to countless race wins and world championships.
“This is a significant time for Total as we embark on our sponsorship as the Official Lubricant Partner of Red Bull Global Rallycross. We are very pleased to partner with such a strong and influential brand such as Red Bull GRC, and we look forward to growing the relationship in the years to come,” said Christophe Doussoux, Senior Vice President, Lubricants for Total Specialties USA, Inc.
About Red Bull Global Rallycross
Now in its seventh season, Red Bull Global Rallycross boasts 600 horsepower Supercars competing in short bursts of wheel-to-wheel action on mixed-surface tracks across North America. Top automotive manufacturers including Volkswagen, Subaru, and Honda compete with factory programs led by world-renowned drivers such as Formula 1 veteran Scott Speed, Formula Drift champion Tanner Foust, and World Rally Championship veteran Chris Atkinson. For more information on Red Bull Global Rallycross, visit www.redbullglobalrallycross.com.
About Total
Total S.A. is a global integrated energy producer and provider, a leading international oil and gas company, and a major player in solar energy
with SunPower and Total Solar. Our 98,000 employees are committed to better energy that is safer, cleaner, more efficient, more innovative and accessible to as many people as possible. As a responsible corporate citizen, we focus on ensuring that our operations in more than 130 countries worldwide consistently deliver economic, social and environmental benefits.
About Total Specialties USA, Inc.
Headquartered in Houston, Texas, Total Specialties USA, Inc. is a part of the Americas Division for the Marketing & Services Branch of the Total Group. Total Specialties USA offers a wide range of lubricant products including TOTAL QUARTZ synthetic performance engine oils. Our products are sold through a comprehensive network of distributors, direct channels and an online presence. In addition to a growing distribution network and evolving production capabilities, we’re committed to heightening our brand awareness as we partner with Red Bull Global Rallycross. For more information on Total Specialties USA, Inc. visit www.TotalSpecialties.com.
