SHELL EMPHASISES ROLE OF LUBRICANTS IN FUEL EFFICIENCY CHALLENGE

Shell engages students in Asia to think lubrication when creating fuel efficient vehicles

Over 2 billion vehicles are expected to be on the roads by 2050, double of what we have today.1 Most of these new vehicles will be on the roads in Asia, a region where 44 million people are being added to the urban population every year2. As a result, the demand for efficient fuels and lubricants is clearly on the rise. Shell has been engaging students and the public on fuel efficiency for almost 30 years through the Shell Eco-marathon student competitions held across three continents. Other than vehicle design and driving methods, Shell now emphasises the role of lubricants in improving the fuel efficiency of vehicles at these events.

Selda Gunsel, Vice President of Lubricants Technology at Shell, said, “Shell has been striving to improve fuel efficiency gains of engine oils for years and is now encouraging students, our scientists and engineers of tomorrow, to do the same. The latest lubricant technology can start improving the fuel efficiency of every vehicle on the road today right now, without the need to buy a new car. Through the Shell Helix Tribology Award at Shell Eco-marathon Asia, we want to inspire students to apply innovative lubrication ideas as part of vehicle design, and we were delighted to see diverse entries from the region this year.”

The Shell Helix Tribology Award is an off-track award that recognises student teams that have understood and demonstrated the application of lubrication principles in their vehicles at the Shell Eco-marathon Asia in Manila, Philippines. It is an award that students can apply for in addition to the core competition. The Shell Helix Tribology Award rewards teams for taking lubricants into account in their vehicle design. This includes exploring lubricant choices, consulting engine manufacturers for the recommended lubricant, studying the friction points in the entire car and modifying designs based on lubrication to improve their fuel economy result on-track.

Several strong entries from Malaysia, China, Philippines and Lebanon3 were submitted for the award. Team Monash 2 from the Monash University in Malaysia was declared the winners of the Shell Helix Tribology Award Asia 2014. They designed and constructed a Prototype car that ran on gas-to-liquid (GTL) diesel.

“Team Monash 2 recognised the importance of keeping the machine components clean and lubricated. They demonstrated an understanding of choosing the right lubricant viscosity, identifying the correct friction points thus maximising fuel efficiency where possible. Lubricants are often still an afterthought in vehicle design for some student teams in the Shell Eco-marathon. While there is a basic understanding of lubrication principles, a deeper appreciation of tribology is needed. The Shell Helix Tribology Award is a good platform to raise the profile of lubrication sciences among students in this region,” said JP Requejo, co-judge of the Shell Helix Tribology Award and Technical Manager for Shell Lubricants in Southeast Asia North.

Lubricants should be considered as another design parameter. This is what Shell did when it collaborated with Gordon Murray Design, co-engineering a concept lubricant achieving a 6.5%4 improvement in fuel economy in the T.25 city car.. Additionally, Shell’s premium lubricants such as Shell Helix (available in all markets except North America) and Pennzoil (available only in the Americas), now offer up to 2.2% fuel efficiency alongside improved cleansing technology and extended oil change capability. Shell continues to invest in research and development to improve the fuel efficiency contribution its lubricants.

NOTES TO EDITORS

Shell Eco-marathon

  • Shell Eco-marathon began in 1939 at a Shell research laboratory in the United States as a friendly wager between scientists to see who could get the most miles per gallon from their vehicle. The winner of that contest barely achieved 50 mpg (21 km/l), and from these humble origins, a more organised competition evolved.
  • In 1985 in France, the Shell Eco-marathon as we know it today was born.
  • In April 2007 the Shell Eco-marathon Americas event was launched in the United States.
  • In 2010, the inaugural Shell Eco-marathon Asia was held in Malaysia. Malaysia hosted Shell Eco-Marathon Asia until 2013.
  • Shell Eco-marathon is now a global competition that challenges high school and university
  • student teams to design, build and test the most energy-efficient vehicles.
  • 6-9 February 2014, the event was held in Manila, Philippines, which will continue to host the event until 2016.
  • Over 100 student teams from 15 countries participated in the fifth edition of the Shell Eco-marathon Asia.
  • Visit http://www.shell.com/global/environment-society/ecomarathon.html to learn more about these events.

Shell Helix Tribology Award

  • The Shell Helix Tribology Award was introduced in 2013 at the Shell Eco-marathon Europe in Rotterdam, Netherlands and Shell Eco-marathon Asia in Kuala Lumpur, Malaysia.
  • In 2014 it will also be introduced to Shell Eco-marathon Americas in Houston, United States.
  • It is an off-track award that student teams can volunteer for.
  • It gives the competing student teams a formal opportunity to consider efficiency gains from using lubricants in their own Shell vehicle design.
  • Students are asked to look into managing friction in all parts of their vehicle using a Tribology lens to further improve their final on-track (km/litre) result.
  • Student teams nominate themselves by submitting a report of no more than 1,500 words on how they used Lubrication Engineering principles in their vehicle to improve its fuel economy.
  • The judges for 2014 in Asia were CK Chang, an ex-Shell veteran with numerous years of experience in lubricants research and technology; and JP Requejo, Technical Manager for Shell Lubricants in Southeast Asia North (Philippines, Thailand and Vietnam).

ABOUT SHELL LUBRICANTS

The term ‘Shell Lubricants’ collectively refers to Shell Group companies engaged in the lubricants business. Shell sells a wide variety of lubricants to meet customer needs across a range of applications. These include consumer motoring, heavy-duty transport, mining, power generation and general engineering. Shell’s portfolio of lubricant brands includes Shell Helix, Shell Rimula, and Shell Spirax. We are active across the full lubricant supply chain. We manufacture base oils in eight plants, we blend base oils with additives to make finished lubricants in almost 70 plants, and we distribute, market and sell lubricants in over 100 countries.

We have more experts talking to more customers than any other lubricants supplier. We have over 350 technical support specialists and 1,000 sales professionals working with customers every day. We offer a wide range of services in addition to our products, including Shell LubeMatch, a market leading online tool that matches lubricants to vehicles and equipments, and Shell LubeAnalyst, an early warning system that enables our business customers to monitor the condition of their equipment and lubricant, helping to save money on maintenance.

Shell’s world-class technology is applied in our products and technological collaborations. We have four leading lubricants research centres in Germany, the USA, and Japan (in a joint venture with Showa Shell) with more than 200 scientists and engineers dedicated to lubricants research and development.

We have 150 + patent series for lubricants, base oils and greases. One of the ways we push the boundaries of lubricant technology is by working closely with top motor racing teams such as Scuderia Ferrari and Penske Racing. These technical partnerships enable us to expand our knowledge of lubrication science and transfer cutting-edge technology from the racetrack to our commercial products.

CAUTIONARY NOTE

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