Synthetic Paper Market in Americas to Witness High Demand from Beverage Packaging Industry | Technavio

October 5, 2017

LONDON–(BUSINESS WIRE)–#Packaging–According to the latest market study released by Technavio,
the synthetic paper market in the Americas is expected to grow at a CAGR
of close to 7% during the forecast period.

This research report titled ‘Synthetic
Paper Market in the Americas 2017-2021’ provides an in-depth
analysis of the market in terms of revenue and emerging market trends.
This report also includes an up to date analysis and forecasts for
various market segments and all geographical regions.

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only: View
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The market research analysis categorizes the synthetic
paper market in the Americas into three major product segments. They
are:

BOPP
HDPE
Others

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Synthetic paper market in Americas by BOPP

BOPP is a thermoplastic polymer obtained by stretching polypropylene
films in both directions. It is widely used in the labeling and
packaging of products. BOPP is the largest segment of the synthetic
paper market in the Americas because of its extensive applications. It
is used in applications like printing, publication, map, label and tag,
and thermal paper.

According to Shakti Jakhar, a lead analyst at Technavio for packaging
research, “The growth of the BOPP segment can be attributed to many
factors. One of the key factors is the rise in demand for the labeling
of packaged food. Consumers are giving more priority to food hygiene and
safety, which drives the demand for better packaging solutions. BOPP is
used in labeling because of its resistance to exposure to moisture and
chemicals which makes it a better option for packaging and labeling
compared with other types of packaging materials.”

Synthetic paper market in Americas by HDPE

HDPE is well known for its barrier protection capabilities and
recyclable features over other plastics like PVC and polycarbonate
making it usable in a variety of applications. HPDE is used prominently
in industries like food and beverages, pharmaceuticals, and consumer
goods. It can be easily recycled and used in rigid and flexible forms.
Another distinguishing feature of HDPE is its light weight and good
strength. Due to these features the demand for the HDPE-based synthetic
papers is expected to grow during the forecast period.

“Synthetic paper is widely adopted in the packaging of beverages. It
possesses high printability and writability, which makes it suitable for
the beverage packaging industry. This feature enables the vendors to
develop new designs for labels, which can be eye-catching and attractive
to the customers. Also, synthetic paper is non-toxic and produces
negligible by-products during its processing. The long shelf life,
resistance to tear, and waterproof features make it ideal for the
packaging of beverages,” says Shakti.

Synthetic paper market in Americas by others

The others category mainly includes resins, such as polyesters, PS, PET,
and PVC. The PET and PVC categories have their applications mainly in
the food and beverage industry, cosmetic industry, and other household
packaging and labeling markets.

The synthetic paper derived from PVC as the key material is expected to
witness high demand during the forecast period. Despite the demand for
synthetic paper, a major factor that can hinder the growth of the
segment is the growing environmental concerns regarding PVC. PVC is
non-biodegradable, hence harmful to the environment. The presence of
certain additives, such as lead and cadmium, makes the recycling process
difficult. The demand for more eco-friendly and sustainable synthetic
paper types has increased because of environmental regulations and
change in consumer perspective in terms of using products that are
eco-friendly in nature.

The top vendors highlighted by Technavio’s market research analysts in
this report are:

DuPont
PPG Industries
Nan Ya Plastics
YUPO

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