SerenityShares Impact ETF Rings Opening Bell at New York Stock Exchange

NEW YORK–(BUSINESS WIRE)–$ICAN #ESG–SerenityShares®, an ETF product sponsor, today rang the
Opening Bell® at the New York Stock Exchange to celebrate the
company’s recent listing of the SerenityShares Impact ETF, which began
trading on April 13, 2017 under the ticker symbol “ICAN.”


SerenityShares Impact ETF provides investors with a liquid,
broadly-diversified fund employing a methodology that incorporates the
United Nations Sustainable Development Goals into 20 categories that
center on solutions-focused investments in clean water, green
transportation, organic foods, elder care, local access to health care
and other goals.

“Democratizing impact investing in public equities enables people the
opportunity to have their investments do more than just seek a return,
they can have an impact on society and the planet,” said SerenityShares
CEO, Scott Sacknoff. “ICAN empowers investors with a single-fund
solution that expands the available asset classes beyond private-equity,
using an ETF structure to include a diversified portfolio of U.S.-listed
companies that operate in areas of impact.”

In honor of the occasion, Sacknoff, joined by members of the company’s
senior leadership team and guests, rang the Bell to highlight the fund’s
historic milestone.

Mr. Sacknoff stated: “We thank the NYSE for their invitation to ring the
opening bell. The belief that people need to not just invest for a
return but have their investments targeted toward improving the social,
societal, and environmental challenges facing us is growing. More than
70% of young investors, women, and those that have achieved a high net
worth recognize the need to give-back, and consider it an important
factor in choosing investments. Listing an ETF on the NYSE is a truly
important step in democratizing impact investing in public equities in
the United States.”

The Opening Bell took place at 9:29 a.m. ET; a replay can be viewed on
the NYSE website at https://livestream.com/NYSE/SerenityShares.

To access additional photos of the ceremony, contact
SerenityShares Investments at [email protected]
or call 202 349-3917.

About the SerenityShares Impact ETF

The SerenityShares Impact ETF includes more than 100 companies whose
products and services target societal and environmental challenges
including clean water, renewable energy, elder care, local medical
access, and education.

The Fund is traded on the NYSE under the ticker “ICAN”. A prospectus
along with the fund holdings and methodology can be found at www.serenityshares.com.

DISCLOSURES

Carefully consider the Funds investment objectives, risks, charges,
and expenses before investing.
This and additional information
can be found in the statutory and summary prospectus, which may be
obtained by visiting
serenityshares.com.
Read the prospectus carefully before investing.

Investing involves risk, including the possible loss of principal.
The fund is new with limited operating history. Shares of any ETF are
bought and sold at market price (not NAV), may trade at a discount or
premium to NAV and are not individually redeemed from the Fund.
Brokerage commissions will reduce returns. Because the methodology of
the Index selects securities of issuers for non-financial reasons, the
Fund may underperform the broader equity market or other funds that do
not utilize impact criteria when selecting investments. To the extent
the Fund invests more heavily in particular sectors of the economy, its
performance will be especially sensitive to developments that
significantly affect those sectors.

SerenityShares Funds distributed by Quasar Distributors, LLC.

Contacts

SerenityShares
Mo Shafroth, 720-470-3653
[email protected]