Linear Alkylbenzene Sulfonate Market – Drivers and Forecasts by Technavio

November 23, 2017

LONDON–(BUSINESS WIRE)–#Chemicals—Technavio
analysts forecast the global
linear alkylbenzene sulfonate market to grow at a CAGR of
over 5% during the forecast period, according to their latest report.
The research study covers the present scenario and growth prospects of
the global linear alkylbenzene sulfonate market for
2017-2021.

Linear alkylbenzene sulfonate: market outline

Linear alkylbenzene sulfonate (LAS) is a biodegradable anionic
surfactant manufactured from linear alkylbenzene (LAB) in self-contained
enclosed systems. It is majorly used as surfactants in household
detergents, dishwashing liquids, industrial cleaners, and personal care
products. The LAS market is estimated to grow due to the booming demand
from emerging markets for surfactants, household detergents and
cleaners, and personal care products. The lifestyle changes of consumers
in leading developing economies such as India; China; South Africa; and
Malaysia is also a major driving factor for the global LAS market.

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Technavio analysts highlight the following three factors that are
contributing to the growth of the global linear
alkylbenzene sulfonate market:

Demand for commercial and household cleaning agents
Strong demand from emerging economies
Improved consumer lifestyle dynamics

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Demand for commercial and household cleaning agents

The demand for household cleaning agents has increased significantly due
to the increasing consumer awareness towards health, sanitation, and
cleanliness. Moreover, linear alkylbenzene sulfonate (LAS) is a key
ingredient in the manufacturing of detergents. The demand for cleaners
is expected to rise further during the forecast period, thereby
increasing the demand for LAS.

Hitesh Bhatia, a lead specialty
chemicals research analyst at Technavio, says, “The demand for
commercial cleaning agents has increased substantially due to the vastly
expanding professional cleaning industry and car/vehicle cleaning
services. Janitorial service has become common under various maintenance
services. There are many big and medium-sized players in the market who
provide commercial cleaning services to hotels, offices, outdoor events,
and others.”

Strong demand from emerging economies

The consumption of LAS is the highest in APAC particularly in the
developing nations like China and India. LAS is primarily used as
surfactants in many household detergents. During the recent years, the
use of LAS surfactants has increased significantly, compared to other
competing surfactants, for example: LAP. The reason behind this is that
LAS is cost-efficient, mild, and more compatible with enzymes.

“In developing economies like India and China, LAS is used in soap
surfactants. Some of the substitutes of LAS, for example: Alcohol Ether
Sulfates, affects the market growth to an extent. However, since AES is
priced high, LAS is still preferred for various services,” adds
Hitesh.

Improved consumer lifestyle dynamics

The increasing household disposable income, consumer expenditure on
health and hygiene products, and awareness among consumers are
increasing. It has led to the growing cognizance among people regarding
sanitation, hygiene, and other health topics. This has, in turn, boosted
the demand for household detergents and cleaning products.

The positive economic development and improving the purchasing power of
individuals have contributed toward the enhancement of consumer
lifestyle. All these factors have helped in the growth of household
cleaners and detergents products, personal care products, dishwashing
products segments, which mainly contain LAS. These factors have
increased the demand for LAS.

Top vendors:

Solvay
Clariant
BASF
DowDuPont
Lion Specialty Chemicals

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