IFF Launches Tastepoint by IFF to Serve Dynamic Mid-Tier Customers, Accelerate Growth in North America

NEW YORK–(BUSINESS WIRE)–$IFF–International Flavors & Fragrances Inc. (NYSE:IFF) (Euronext Paris:IFF),
a leading innovator of sensory experiences that move the world, today
launched Tastepoint by IFF – a new company designed to service the
dynamic middle-market customer in North America. Tastepoint by IFF
represents the merger of David Michael & Co. and Ottens Flavors, two
esteemed companies with long histories in the industry and reputations
for outstanding service and products.

“We created Tastepoint by IFF specifically to leverage both companies’
extensive expertise in the market,” said Matthias Haeni, Group
President, Flavors for IFF, “while offering the R&D, technologies, and
consumer insights that IFF can provide. This new and innovative
go-to-market approach targets the unique needs and expectations of these
customers – the speed, agility, and resourcefulness that David Michael
and Ottens Flavors have long-provided – powered with technologies for
differentiation.”

IFF CEO Andreas Fibig commented, “The creation of Tastepoint by IFF
marks the achievement of another milestone in our Vision 2020 strategy–
to win where we compete as we grow market share in North America.
Tastepoint’s employees are truly passionate and committed to serving
their customers in this exciting space, where I expect them to continue
to provide industry-leading service to our customers.”

Tastepoint’s brand platform is based on “the perfect blend of heart and
science” with a focus on servicing customers with the “can-do” approach
of a smaller company, and backed by expertise traditionally reserved for
companies with more global reach. The new brand was officially unveiled
today at the Institute of Food Technology trade show in Las Vegas,
Nevada.

Meet IFF

International Flavors & Fragrances Inc. (NYSE:IFF) (Euronext Paris:IFF)
is a leading innovator of sensorial experiences that move the world. At
the heart of our company, we are fueled by a sense of discovery,
constantly asking “what if?”. That passion for exploration drives us to
co-create unique products that consumers taste, smell, or feel in fine
fragrances and beauty, detergents and household goods, as well as
beloved foods and beverages. Our 7,400 team members globally take
advantage of leading consumer insights, research and development,
creative expertise, and customer intimacy to develop differentiated
offerings for consumer products. Learn more at www.iff.com, Twitter, Facebook, Instagram,
and LinkedIn.

Say hello to Tastepoint by IFF

Tastepoint by IFF is the newest name in taste. We exist to be the spark
that advances our customers, working side-by-side to create products
that ignite the palate, and the imagination. As a product development
partner with a fresh take on taste, we unite skill and soul, chemistry
and creativity, freshness and familiarity. With more than a century of
know-how and the resources of global powerhouse IFF at the ready, our
innovation artists bring you the perfect blend of heart and science.
We’re small enough to care, and big enough to make it happen – with
speed and agility, together, we can tackle any challenge no matter the
size. Learn more at www.tastepoint.com,
Twitter,
Instagram
and LinkedIn.

Contacts

International Flavors & Fragrances Inc.
Michael DeVeau,
212-708-7164
VP, Global Corporate Communications & Investor
Relations
[email protected]