IDC and TRU Aseptics Commence Sales & Marketing Alliance in USA
NEW YORK & BELOIT, Wis.–(BUSINESS WIRE)–International Dispensing Corporation (IDC) (IDND) and TRU Aseptics
announced their collaboration to market The Answer® aseptic dispensing
system for UHT beverages throughout North America.
TRU Aseptics, a contract beverage co-packer based in Beloit, Wisconsin,
delivers safe, high-quality, shelf-stable products that do not require
refrigeration or preservatives and can be stored and distributed at
ambient temperatures. Its 65,000 square foot state-of-the-art facility
is designed to run both low and high-acid products. Just recently, its
new high-speed Alfa Laval aseptic BIB (Bag-in-Box) filler was validated
by an FDA Processing Authority to run The Answer® for low-acid UHT
products and TRU Aseptics is now ready to use The Answer® for all its
customers.
IDC has created, patented, and commercialized The Answer®, the world’s
only aseptic tap that can safely dispense UHT liquids from a
large-format (3-25 liter) flexible package while continuing to preserve
the sterility of the package’s remaining contents for an extended period
of time (weeks/months) without refrigeration or preservatives.
“This IDC opportunity is an exciting one for TRU Aseptics,” said TRU’s
CEO Jim Hurley. “The Answer® is one of the few game-changing packaging
innovations in recent years, one that solves many issues and can become
the gold standard for aseptic foodservice. We already have several
customers that will use The Answer®, and as a company are ready to take
the lead in North America and make it the centerpiece of our foodservice
efforts.”
“We are very pleased to be partnering with such a forward-looking
company as TRU Aseptics,” said IDC Chairman Greg Abbott. “They have
seized the bull by the horns by creating the finest low-acid aseptic
facility in America and by embracing our disruptive innovation in a
comprehensive manner. We anticipate great success with them.”
About IDC
Based in New York City IDC (IDND; www.idcinnovation.com)
is a packaging research and development company that creates and
manufactures disruptive innovations for the beverage and liquid food
industries. The company is best known for its international
award-winning The Answer®, the world’s only certified aseptic tap which
prevents micro-organisms from compromising product safety even through
prolonged unrefrigerated use. The Answer is used for both low and
high-acid beverages, including dairy, dairy-based coffee, juice, tea,
and coconut water, and is currently being deployed in the USA, China,
Germany, Pakistan, and Mexico. The company’s trademarked BID™
(Bag-in-Dispenser) system is believed to be the industry’s most
economical and environmental means of delivering UHT beverages.
About TRU Aseptics
TRU Aseptics (www.TRUaseptics.com)
is a privately-held low and high acid aseptic contract manufacturer
based in Beloit, WI. Built on the “TRU TO NATURE” approach, our mission
is to produce food and beverages that promote life, health, and
well-being. TRU provides liquid aseptic solutions to the Foodservice,
C-Store, Club Store, and Industrial markets. We focus on Bag in Box and
Bulk processing and packing of dairy, plant-based coffees, teas,
vegetable, and fruit juices. Additionally, TRU offers compounding,
utilized packaging and standardization of products with quality
variances.
Contacts
IDC:
Christopher Westwood, 212-464-7203
[email protected]
or
TRU
Aseptics:
Jennifer Stout, 630-590-5375
[email protected]