Customer Focus Earns ComEd “Most Trusted Brand” Recognition

Market Strategies International Names ComEd in Nationally-Ranked List
of Most Trusted Utility Brands Among Residential Customers

CHICAGO–(BUSINESS WIRE)–ComEd has been named as a Most Trusted Brand for 2017 for residential
utility customers, according to a new Cogent Reports™ study from Market
Strategies International.

This annual study recognizes companies with the highest levels of brand
trust, which Market Strategies research shows to be most strengthened
through utilities’ community engagement and support of new customer
offerings. The study’s findings, which designate 44 utilities as “Most
Trusted Brands,” can be found in the 2017
Utility Trusted Brand & Customer Engagement: Residential study.

“As a company with deep roots in Chicagoland, we are committed to
providing our customers much more than just their energy service,” said
Anne Pramaggiore, ComEd president and CEO. “We take pride in the broader
role to nourish our local neighborhoods as part of our mission to power
lives. We are honored to be recognized as a trusted part of the
communities where we live and work every day.”

ComEd has a strong tradition of engagement in programs and initiatives
administered by local nonprofit organizations and institutions in the
community. Last year, ComEd employees broke company records by
volunteering more than 22,000 hours – more than at any other time in the
company’s history.

With the recent passage of the Future Energy Jobs Act (FEJA), energy
legislation that passed the Illinois General Assembly with broad
bipartisan support and was signed into law by Governor Rauner last year,
ComEd will help to pivot Illinois to the new clean economy by supporting
the growth of renewable energy resources and significantly expanding
energy efficiency programs that help customers save energy and money.

Other highlights of ComEd’s efforts to provide customers a premier
customer experience include: the Twitter Outage Application, an
automated way for customers to report outages via Twitter, a new
customer Preference Center that gives customers the option to choose how
they would like to receive communications from ComEd, and a redesigned
customer bill.

The Cogent Reports study, now in its fourth year, benchmarks brand
performance of 130 utilities on a quarterly basis among 59,823 utility
consumers. The brand trust index is based upon 35 rating questions that
relate to a suite of emotional attachment and management performance
factors.

This year, Market Strategies designated 44 utilities as 2017 Most
Trusted Brands. This group of utilities scores 40 points higher on brand
trust than their industry peers. As a result of the brand trust garnered
among customers, Most Trusted Brand utilities experience a 27 percent
increase in positive customer comments than industry peers.

Commonwealth Edison Company (ComEd) is a unit of Chicago-based Exelon
Corporation (NYSE: EXC), the nation’s leading competitive energy
provider, with approximately 10 million customers. ComEd provides
service to approximately 3.8 million customers across northern Illinois,
or 70 percent of the state’s population. For more information
visit ComEd.com,
and connect with the company on Facebook,
Twitter
and YouTube.

Contacts

ComEd Media Relations
(312) 394-3500