Croda Brings Another ‘First’ to USA
Croda Starting Production to Make a 100 percent Bio-Based ECO Range
of Surfactants
NEW CASTLE, Del.–(BUSINESS WIRE)–Today, Croda
International Plc, the name behind high performance ingredients and
technologies that are relied on by industries and consumers everywhere,
celebrated the upcoming commissioning of its latest investment at its
Atlas Point manufacturing site in New Castle, Delaware. The first of its
type in the United States, the new plant is capable of producing 100
percent renewable, 100 percent bio-based non-ionic surfactants, which
are active emulsifying agents used in a wide range of consumer products.
Croda International Plc Group Chief Executive, Steve Foots, and
President of Personal Care and North America, Sandra Breene, were joined
by Delaware Governor John Carney and other local leaders for a ribbon
cutting celebration at the manufacturing facility. The project reflects
the successful collaboration between the state and the Company.
Turning the World Green Through Innovation
In the 1940s, Croda set an industry standard by bringing the iconic
Tween™ non-ionic surfactants to the market to meet customer needs for
effective emulsification, a way of keeping oil and water together in
formulations. Further developments included the launch of Brij™ and
Myrj™ product ranges and creating the HLB system, a systematic approach
to selecting the most effective emulsifier for specific emulsion systems.
Now, Croda will once again revolutionise the industry with its latest
investment in sustainability. This expansion of the Atlas Point facility
enables Croda to use bio-ethanol derived from natural feedstocks for the
manufacture of its 100 percent renewable surfactants, significantly
increasing the bio-based content of ethoxylated products and reducing
reliance on fossil fuels. This marks a turning point in the industry, as
companies traditionally use petrochemical ingredients over sustainable
ones when seeking high performance non-ionic surfactants for the
formulation of consumer products. Now, Croda has implemented a way to
use renewable ingredients without sacrificing product performance.
Moreover, the ingredients will be manufactured with renewable energy.
While not a consumer brand itself, Croda’s non-ionic surfactants are
incorporated into many popular products found on the market, from face
creams to toothpaste and paint to laundry detergent, where they have
been used for decades. This new wide range of 100 percent renewable, 100
percent bio-based ingredients, to be sold under an ECO brand prefix,
will enable the creation of both new and re-imagined products,
including: cosmetics and hair care products in the personal care
industry; lubricants and coatings in the automotive industry; air- and
floor-care products in the cleaning industry; as well as drilling fluids
in the oil industry.
“At Croda, investing in sustainability and innovation is our lifeblood.
We invest in the strength of our global team to develop new ideas, using
renewable resources, that maximise the benefits of sustainability for
each for our customers,” said Foots. “Thanks to this investment, we will
now offer our customers a strong alternative in terms of renewability
and performance to replace petrochemical-based ingredients in their
formulations without compromising performance. This will help our
customers reach their own sustainability goals and serve the needs of
their customers.”
Track Record of Sustainability in Delaware
Croda
has a longstanding commitment to investing in sustainability and
innovation at Atlas Point. In 2012, Croda invested US$8 million in a
renewable energy project using landfill gas to generate electricity and
steam. In 2013, it invested US$2.3 million in solar panels at Atlas
Point, which reduced Croda’s annual CO2 emissions by 11,600
tons. These projects combined generate more than 60 percent of the
site’s energy.
“Innovative companies like Croda continue to help drive Delaware’s
economy, and we welcome this expansion and continued investment in our
state,” said Governor Carney. “This investment is further evidence that
Delaware remains a competitive place to do business, grow a company and
create good-paying jobs.”
For years, Croda’s Atlas Point facility has been a supportive corporate
citizen and active member of its community. Over the last two years, the
expansion of the Atlas Point facility has brought over 250 construction
jobs to Delaware. Now, Croda will add 30 new, full-time employees from
the region to the workforce at Atlas Point.
To learn more about Croda’s global efforts towards sustainability and
innovation, visit www.croda.com.
About Croda
Established in 1925, Croda is the name behind high performance
ingredients and technologies in some of the world’s biggest and most
successful brands: creating, making and selling speciality chemicals
that are relied on by industries and consumers everywhere. They have a
network of over 4,200 passionate and committed employees, working
together as one global team across manufacturing sites and offices in 36
countries. Croda is a FTSE100 company with a flexible structure that
allows them to focus on developing and delivering innovative,
sustainable ingredients that their customers can build on in: Personal
Care, Health Care, Crop Care, Polymer Additives, Lubricants, Coatings &
Polymers, Geo Tech, Home Care and Industrial Specialities.
Contacts
for Croda, Inc.
Darrah Foster, 856-866-0411 ext. 122
[email protected]
or
Croda,
Inc.
Denise Costrini, 732-417-0800 ext. 22139
[email protected]