Cooper Launches Cooper® Brand Truck and Bus Radial (TBR) Tires
FINDLAY, Ohio–(BUSINESS WIRE)–Cooper Tire & Rubber Company today announced the launch of Cooper®
brand truck and bus radial (TBR) tires at the Technology & Maintenance
Council (TMC) Annual Meeting and Transportation Technology Exhibition.
The new Cooper brand TBR tires can be viewed in Cooper’s booth #1330 at
the TMC show through March 7 and will be available for purchase
beginning May 1.
Designed and engineered to deliver quality and value, Cooper TBR tires
have been developed for fleets to reduce their overall tire program
costs and are offered in three series based on application – PRO Series™
for long-haul, WORK Series™ for regional-haul, pick-up and delivery, and
SEVERE Series™ for mixed service.
Cooper commercial PRO Series tires are built with proprietary compounds
and tread designs that provide a balance of fuel efficiency and long
miles to removal, while WORK Series tires balance fuel efficiency and
tread life with scrub resistant properties. The SEVERE Series is
engineered for the most demanding applications, with tires built to
withstand heavy scrub and cut/chip environments. All Cooper brand TBR
tires have a full width, four steel belt package to provide the casing
integrity needed to handle multiple retreads.
“We are excited to expand our TBR business with the launch of our Cooper
brand TBR tire lines. Fleets are continually faced with the pressure of
lowering their operating costs, and tires are an area that can have a
big impact on meeting those targets. Our North American team of
engineers developed the Cooper brand truck tires with a focus on
lowering the total cost of ownership for fleets, making these tires an
attractive choice,” said Gary Schroeder, Director of Cooper’s Global
Truck and Bus Tire Business. “Cooper will also continue to offer the
Roadmaster brand, which has provided quality products primarily to
owner-operators and trailer manufacturers for more than a decade.”
Cooper brand TBR tires are SmartWay verified for fuel efficiency and are
backed by a premium seven-year, two-retread warranty with full
replacement value on the first 50 percent of tread life on all PRO
Series and WORK Series tires.
The new Cooper brand truck tires will be available to commercial tire
servicing dealers across the United States and through Cooper Tire’s
Fleet Service national account program.
About Cooper Tire & Rubber Company
Cooper Tire & Rubber Company (NYSE: CTB) is the parent company of a
global family of companies that specializes in the design, manufacture,
marketing and sale of passenger car, light truck, medium truck,
motorcycle and racing tires. Cooper’s headquarters is in Findlay, Ohio,
with manufacturing, sales, distribution, technical and design operations
within its family of companies located in more than one dozen countries
around the world. For more information on Cooper, visit www.coopertire.com,
www.facebook.com/coopertire
or www.twitter.com/coopertire.
Contacts
Cooper Tire & Rubber Company
Megan James, 419-424-4251
[email protected]