Boyd Corp’s Thermal Division, Aavid, Introduces Revolutionary Online Thermal Design Tool

Aavid Genie Will Change How Engineers Approach Electronics Cooling

PLEASANTON, Calif.–(BUSINESS WIRE)–#Boyd—Aavid,
Boyd
Corporation’s thermal product division, announced the launch of the
Aavid Genie, a new web application that allows engineers, including
those with limited thermal management experience, to design effective,
manufacturable heat sinks in minutes. The online design tool is a
virtual thermal engineer, enabling users to build cooling solutions
within specific requirements, run thermal simulations and model heat
sink performance within devices.

Thermal management is one of today’s most critical and complex product
design elements, with performance requirements increasing daily and most
design teams lacking dedicated thermal engineers. This forces engineers
to outsource thermal design or license expensive thermal modeling
software, threatening design schedules, driving delays and increasing
development costs. Aavid Genie is an easy-to-use, pay-per-simulation,
online thermal modeling application that can be used as often as needed.
Users receive reports, drawings and models on demand and can request
production or prototype quotes directly from Aavid, all at a fraction of
the current time and cost. Aavid Engineers are also available on demand
for further design assessment and to recommend enhancements. Aavid Genie
makes thermal simulation easily available to students, startups and
large corporations lacking hefty thermal design budgets.

“Aavid Genie is the most effective, real-time thermal design tool
released to the engineering community. After years of development, we’re
excited to present a product design toolset that simplifies a highly
complex engineering challenge while accelerating design velocities and
controlling costs. We look to substantially improve engineers’ abilities
to design more thermally efficient solutions for their respective
products with this revolutionary design tool,” said Damian
Wellesley-Winter, Sr. VP Sales & Marketing at Boyd.

Register for Aavid Genie for free at www.aavidgenie.com
and receive 3 free credits, equal to 3 thermal simulations.

About Boyd Corporation

Boyd Corporation is a global provider of thermal management and
environmental sealing solutions critical to products that keep
the world running. For nearly 100 years, Boyd’s brand has represented
stability, adaptability and vision along with employing the most
experienced team in the industry. Boyd Corporation: One Company, Many
Solutions. Visit us at www.boydcorp.com.

About Aavid

Aavid provides a broad range of technologically advanced thermal
management solutions for a wide variety of markets all over the world.
Visit us at www.aavid.com.

Contacts

Boyd Corporation
Amie Jeffries, 209-491-4715
[email protected]