Borregaard Partners with HORN to Distribute Exilva®
Sustainable and Innovative, Exilva Reaches U.S. Market through
Partnership with HORN
LA MIRADA, Calif.–(BUSINESS WIRE)–HORN,
North America’s premier distributor of specialty ingredients and raw
materials, today announced a new partnership with Borregaard, a global
leader in advanced and sustainable biorefineries. HORN was selected by
Borregaard as its exclusive U.S. distributor in the West and Southwest
for Exilva®,
a first-of-its-kind microfibrillated cellulose (MFC) suitable for large
scale use. HORN is proud to represent Borregaard for various industrial
applications including coatings, adhesives, sealants and construction.
“In a mature market as ours, it is rare to see new technologies emerge
that truly spark creativity and new possibilities,” said Vince Anderson,
vice president, HORN Coatings and Building Materials. “Borregaard breaks
through the norm with Exilva by offering a new, sustainable material
that not only complements ‘green’ trends and water-based products, but
delivers unique performance for new product lines. HORN’s technical
sales team is thrilled with the opportunity to add Borregaard’s Exilva
to our lustrous portfolio of best-in-class materials and technologies.”
Exilva is a sustainable performance enhancer made from natural raw
materials sourced from Scandinavian forests. It is a unique MFC whereby
cellulose fiber is split into a network of microfibrils to achieve a
high and active surface area with increased water retention capability.
Thus, Exilva is a multifunctional additive. It offers superior
performance in rheology modification, controls dry-out time, increases
stability, improves barriers and enhances uptake of active ingredients.
“Exilva’s robust problem-solving capabilities are unlike other offerings
on the market today, so the responsibility of choosing a partner in the
U.S. was carefully executed,” said Peter Orizondo, business development
director, Exilva America. “HORN’s industry reputation is unmatched and
its market presence in the West and Southwest is key to meeting our
goals for Exilva in the U.S. The HORN management team is always at the
forefront of bringing innovative solutions to customers and Exilva fits
well into HORN’s business approach in serving its industries.”
Borregaard is exhibiting at the American Coatings Show at the Indiana
Convention Center April 10-12, 2018. Learn more about Exilva and its new
partnership with HORN by visiting Borregaard at booth No. 247.
About HORN
Established in 1961, HORN
is North America’s premier distributor of specialty ingredients,
chemicals and raw materials. Originally founded as a specialty chemical
distributor, HORN remains an entrepreneurial-driven company with a team
of technically-expert and trained professionals. Headquartered in La
Mirada, Calif., its specialized market segments encompass six distinct
distribution business units: Coatings and Building Materials, Advanced
Materials, Care Elements, Nutraceuticals, FoodTech and Animal Nutrition.
As an employee-owned/ESOP company, HORN’s unique approach to customer
service embraces challenge and opens opportunities to reinvent and
improve on traditional business models. HORN ranks in the ICIS
Top 20 list of North America Chemical Distribution Leaders.
Contact 800-442-HORN or visit www.ethorn.com
for more information.
About Borregaard
Based in Norway, Borregaard has one of the world’s most advanced and
sustainable biorefineries. By using natural, sustainable raw materials,
Borregaard produces advanced and environmentally friendly biochemicals
that can replace oil-based products. Borregaard has 1,100 employees in
factories and sales offices in 16 countries in Europe, America, Asia and
Africa. Borregaard also holds strong positions in ingredients and fine
chemicals.
Learn more about Borregaard by visiting www.borregaard.com.
Contacts
HORN
Ella Pochay, 714-562-7678
[email protected]