Alta Energy and Measure to Improve Enter Partnership to Enhance Sustainable Energy Management Practices in the Fresh Produce Industry

Industry innovators unite to provide unique approach for agricultural
sector to tap into significant savings with renewable energy

SALINAS, Calif.–(BUSINESS WIRE)–Alta
Energy
, a leading renewable energy procurement and management
services provider, announced today that it has partnered with
sustainability consulting firm Measure
to Improve, LLC
to offer the produce industry a uniquely proactive
approach to improving the sustainability of operations through the use
of renewable energy.

Measure to Improve helps growers and processors identify and implement
economic savings that also translate into environmental benefits. In the
fresh produce industry, energy for pumping, refrigeration and
transportation constitute significant operating expenses. However, much
of the produce industry could use sustainable renewable energy resources
like solar power to lower energy costs and reduce the risk of energy
price volatility, while enhancing overall sustainability. Alta Energy
will work with Measure to Improve to provide its clients with objective
analysis and unbiased recommendations uniquely tailored to challenges
faced by the fresh produce industry.

Our partnership with Alta Energy will enhance our efforts to
help customers proactively address their energy consumption and costs,”
said Nikki Rodoni, CEO and founder of Measure to Improve. “Built on
respect, integrity and trust, the goal of this partnership is to help
customers find cost savings and reduce environmental impacts along the
way. With Alta Energy, we can take our customers to the next level of
sustainability with new renewable energy sources.”

Under the guidance of Measure to Improve and the partnership with Alta
Energy, growers, shippers and processors can identify, measure, improve
and credibly communicate their sustainability practices. These services
enable produce industry professionals to develop more sustainable
practices, as well as mitigate risks, stay ahead of regulations and
provide significant return on investment. Energy management is one of
twelve key performance indicators that cover the most critical aspects
of a sustainable agricultural operation.

“We are thrilled to support the mission of Measure to Improve and its
clients,” said Aaron Enz, vice president of business development at Alta
Energy. “Measure to Improve has developed a leading practice for
delivering sustainability solutions to fresh produce clients – this
includes helping to comply with customer requirements, identifying cost
reductions and meeting internally-generated goals. Given the
opportunities for material cost reductions and improved sustainability
with renewable energy, we look forward to empowering Measure to Improve
clients to realize the benefits of renewable energy while saving time,
money and hassle in the process.”

Alta Energy and Measure to Improve are both located California, with
offices in the heart of the Salinas Valley, often referred to as the
“Salad Bowl of the World.” Alta Energy is presently working with large
scale agricultural producers in California and across the United States.
Measure to Improve customers include major produce growers and
processors located in California, Arizona, Georgia, Florida and Mexico.

About Alta Energy

Alta Energy delivers comprehensive solutions for corporations looking to
adopt renewable energy. Serving as a renewable energy manager, Alta
Energy simplifies the process for enterprises, handling all elements
from inception to execution through expert guidance and tailored
strategies. Alta Energy partners with its customers to deliver holistic
solutions that are both technology and service neutral, representing
their customers’ best interests and enabling them to achieve the
environmental and economic benefits of renewable energy. For more
information, please visit www.alta-energy.com.

About Measure to Improve

Measure to Improve helps agricultural producers and processors measure,
improve and credibly promote their sustainability efforts. We believe
the driving force behind sustainability starts with a good business
case. We set out to discover the economic savings that also translate
into environmental benefits. Our clients benefit by staying ahead of
mandates and appealing to the growing segment of environmentally
conscious buyers. For more information, please visit www.measuretoimprovellc.com/.

Contacts

Alta Energy:
Kalena Gravina, 201-465-8013
[email protected]
or
Measure
to Improve:

Nikki Rodoni, 831-594-7972
[email protected]