Automovill partners with TotalEnergies to supply lubricants

Automovill, a full-stack mobility start-up, has announced a partnership with TotalEnergies Marketing India Pvt Ltd (TEMIPL) as its exclusive lubricants partner. Under the partnership, TotalEnergies will supply the premium range of automotive lubricants to all Automovill outlets. 

The partnership brings together the technical expertise and research capabilities of TotalEnergies and the “new age” auto service chain model by Automovill in key markets across India. Currently, Automovill operates 70 co-owned workshops and more than 500 partner garages  across India.

Automovill offers technology-enabled car detailing and car servicing, along with refurbishment service for business-to-business (B2B) customers. The company has recently expanded its operations to Eastern and Central India, effectively providing car repair services across 20 cities in 14 states in India. As part of the partnership, Automovill outlets will co-brand with TotalEnergies across its network.

“We are pleased to announce this collaboration as another step towards expanding our footprint to meet the growing demand for quality products. With the car repair and full stack auto service models becoming a trend, a huge unorganised market is getting reshaped. The partnership adds to our continuous efforts to provide consumers with technologically advanced and superior lubricants for their vehicles to keep them performing at their best,” said Syed Shakilur Rahman, CEO, Lubricants for South Asia, TotalEnergies Marketing India Pvt Ltd.

“The new age auto service start-ups are expected to propel the Indian repair market to USD25 billion. As the market of auto repair is growing and getting re-engineered, we are trying to set standardisation in the process. For the longest time, the market has remained unorganised, resulting in users facing trust issues and affordability challenges. While we move forward to offer quality service with genuine parts and components, association with a global brand like TotalEnergies will be significant to the journey,” said Ramana Sambu, co-founder and CBO, Automovill.